How OneReach.ai Built a 10-Person GTM Team in India in 4 Months With Wisemonk
- 10
- Senior GTM and marketing roles sourced and onboarded
- 4 months
- From first call to a fully built team
- 1 partner
- Senior recruitment and EOR under one relationship
A go-to-market team to build from the ground up
OneReach.ai builds a no-code platform that helps companies design AI agents for customer and employee experiences. To take that platform to market, the company needed a marketing and go-to-market team it didn't yet have.
That meant standing up several functions at once. OneReach's CMO wanted experienced professionals across SEO, content marketing, digital marketing, podcast production, product marketing, business development, and go-to-market, and the bar was high: people who had done the work at established B2B SaaS companies. Hiring across those specialized roles was only half the problem. OneReach also needed to employ its India-based team without running recruitment and employment through separate providers, and without adding complexity to the process.
One partner for hiring and employment in India
OneReach turned to Wisemonk to build its India-based marketing team, bringing senior recruitment and Employer of Record (EOR) support under one relationship.
A Wisemonk recruiter focused on senior talent worked across the open roles - sourcing candidates, screening for relevant experience, and managing offers - with an emphasis on professionals from established B2B SaaS companies. Recruitment and EOR ran under the same engagement, so OneReach could work with one partner instead of coordinating separate providers for hiring and employment.
Ten senior hires in four months
In four months, OneReach hired and onboarded 10 people through Wisemonk, bringing experienced professionals into its marketing and GTM team. The hires spanned SEO, digital marketing, business development, product marketing, content marketing, and GTM, and working in the same time zone as the rest of the company made day-to-day collaboration easier.
For OneReach, the result was more than filled positions: it was the people and capabilities to establish its marketing and growth function, with one partner across recruitment and EOR in India.
The Wisemonk team played a key role in helping us hire for specialized B2B SaaS marketing skills. We were able to build the team within four months, and hire experienced professionals from Tier 1/major B2B SaaS brands. This includes SEO, digital marketing, business development, product marketing, content marketing, and GTM roles. They are a great partner providing integrated services for EOR and recruitment/hiring and I'd recommend them to any B2B SaaS vendor.
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