Omni-Channel CX

Build a High-Performance CX Team in India

AI automates 80% of support; trained specialists handle the rest, fully yours, not outsourced.

Omni-Channel CX team

Trusted by 300+ Global Companies

Customers today expect instant, accurate, personalized support across every channel

But most teams are stretched thin — spikes in volume, inconsistent responses, rising support costs, and burnt-out agents.

CX challenges
AI Automated Customer Support

We fix this by building your own CX capability in India, powered by AI + human specialists

  • You stay fully in control: your tools, your workflows, your policies.
  • We handle hiring, compliance, payroll, and operational setup through EOR.

You get a world-class CX team built inside your company, without the cost and chaos of outsourcing or BPOs.

What You Get

A team that behaves like an internal CX powerhouse, just augmented, automated, and tightly controlled.

AI Agent

Handles ~80% of Support Load

  • Answers powered by your help center + internal documents
  • Automated workflows: refunds, replacements, cancellations, account updates
  • Billing & payment issue resolution
  • Product troubleshooting and pre-sales support
  • KYC reminders and verification workflows (fintech)
  • Omni-channel coverage: chat, email, WhatsApp, voice, social
  • Consistent brand tone and accurate responses at scale

Human CX Specialists

Final 20%

  • Complex troubleshooting
  • Complaints & escalations
  • Policy-driven exceptions
  • High-value customer conversations
  • Sensitive workflows requiring judgment

Quality Assurance + Reporting

Automated + human QA

  • Accuracy tracking and model improvement
  • Weekly insights: resolution rates, deflection %, SLA performance
  • Clear split of AI vs human workload

Before vs After

Before

  • Volume Large teams needed to manage volume
  • Consistency Inconsistent responses across channels
  • Speed Peak-hour delays
  • Cost High cost per ticket
  • Work Manual, repetitive work everywhere

After

  • Volume 80% automated resolution
  • Consistency Instant omni-channel responses
  • Speed Higher CSAT, stable SLAs
  • Cost Predictable and lower support cost
  • Work Humans only for genuinely complex cases

Use Cases

All workflows follow your policies, tone, SLAs, and tools.

Account & Access

Login issues, profile changes, verification steps

Billing & Payments

Failed charges, refunds, invoices, subscription changes

Orders & Deliveries

Tracking, returns, exchanges, delays, cancellations

Product Support

Troubleshooting, onboarding, setup, integrations

Policies & Compliance

Refund policies, KYC support, document status updates

General Support

Pre-purchase questions, warranties, scheduling

Omni-Channel Coverage

Your CX team responds consistently across all channels

Email
Live Chat
WhatsApp
Voice & IVR
Social Channels
Support Portals
E-commerce Chat

How It Works

Step 1

Assist Mode

• Connect helpdesk, CRM, and knowledge sources • Configure workflows, guardrails, brand tone • Simulate responses for accuracy • AI drafts responses; your CX specialists approve

Step 2

Automated Resolution

• AI handles verified categories end-to-end • Complex queries route to humans • Daily accuracy checks and tuning • Weekly performance report covering deflection, SLA gains, workload split

Pricing Options

Custom pricing depends on channels, ticket volume, complexity, and specialist experience.

Recommended

Hybrid AI + Human Team

Predictable monthly cost for a complete CX capability. Ideal for high-volume, multi-channel support.

AI-Only Resolution Pricing

Usage-based or per-resolution pricing for automation-heavy workflows.

Human-Only CX Team

Build your own India CX team through EOR with an optional AI upgrade path.

See Your AI-Augmented CX Team in Action

Book a 20-minute walkthrough to see how your support operation can scale instantly with a hybrid of AI + trained CX experts, inside your company.

The India'logue

Everything you need to know for scaling remote teams in India.

If you wire money to workers in India, this newsletter covers everything that comes with it. Tax, payroll, compliance, and every regulation in between.

Know more